Denim Issue

Exploring Atmosphere in Fabrics: Denim, with its rich sociocultural connotations that bridge class divides—from working-class uniforms to luxury casual wear, stands out as a powerful medium for creating an atmosphere that enhances the sensory experience of design. Its unique textures and versatility provide a dynamic platform for artists to explore innovative technologies. The project DENIM ISSUE delves into the social, cultural, and artistic aspects of denim, showcasing its ability to transcend time and class boundaries by capturing affective experiences through garments and imagery. Grounded in the four elements of nature such as Earth, Water, Fire and Air, the project transforms denim’s tactile essence into the affective experience. Through collaboration with the creative team at Diesel HQ and leveraging denim development facilities in the Venice region, the project demonstrates the boundless potential of fabric manipulation and washes, infusing denim with a poetic, timeless quality that speaks across social strata.